Fine print: This piece of text must be small and should help the viewers understand what else they must know from looking at your poster.These details will enable them to decide if they should act on the poster’s information. This helps readers to understand the main focus of your poster and how it’s relevant to them. Body text: In this section, you must cover the ‘what’ and ‘when’, and, if applicable, also the ‘where’.
While you must make sure your headline is crisp and enticing, ensure also that your choice of typeface is readable and grabs readers’ attention.
The size and nature of these posters mean that they need to be displayed at the eye level of viewers and passers-by. With these elements of design taken care of, the poster information can be absorbed from a 2-5 foot distance. 11” x 17” are the typical dimensions of a marketing poster.įor the poster to be effective, its design must be a blend of a minimalist color palette, bold typography, plenty of negative space, and clear illustrations. Lounge areas, waiting areas, and bathrooms are some of the ideal locations for a poster with these dimensions. This is a small-size poster, also known as ledger paper and tabloid, that doesn’t take up much space and is ideal for indoor display. Use this football poster template 11” x 17” Poster (279 x 432 mm)